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Importance of effective communication in business; The process of communication; Some general communication principle and problems; planning steps, Correctness,, Conciseness, Clarity, Completeness, Correctness, Consideration, Courtesy; Message media; Business letters; Memorandums; presentation; Meaning and classification of business reports, Parts of the report body, Organization and outline of report body visual aids, Printed form and standardized reports; Proposals, Working plans; Oral Communication within Group Speaking and Oral Reporting; Listening ; Leading and participating in Conferences; Interpersonal and Other Non written Communications; Interviewing.

Recommended Book
Business Communication By Herta A. Murphy
Reference Books

Business Writing By Janis, Harold Dressner
Model Business Letter By L. Gartisde
The Business Communication By Nicki Stanton
Effective Business Communication By H.A Murphy and Hild Brandst.
A Wealth of Business Communiction Ideas By Philip E. Bozek.
Steps To Fearless Speaking By Lilyan Wilder.

Business Writing With Style: Strategies for Success By John Tarant.

Accounting principles and concepts; Accounting cycle; book keeping, journal ledger, trial balance, adjusting entries, closing entries, worksheet, multi step financial statement, income statements, balance sheet, statement of owner equity, control of cash transaction; depreciation, types of depreciation, Merchandising activities, inventories and the cost of goods sold statement cash flow statements liabilities.

Recommended Book
Accounting, Eleventh Edition by Meigs William Haka Bettner
Reference Books
.

Principle of Accounting By M.A. Ghani

Accounting : The Basis for Busis for Business decisions by Meigs and Meigs

Management: Science, theory and practice, Definition, Function of management. Evolution of Management Thoughts; Management and Society. The external environment ( economic, Technical , social , political, legal ethical ), Social responsibility of manager Ethics in managing; Global & Comparative Management, International Management and Multinational corporations; International management in selected countries France, Germany, Korean, Pakistan, USA. The managerial Functions in International Business, Comparative Management, PLANNING, the Nature of planning, Close relationship of planning & controlling, persuasiveness of planning, MBO, types of plans, STEPS IN PLANNING, the portfolio Matrix; Decision Making; ORGANIZATION, Organization Levels, Staffing, human resource management, LEADING, Human factors in managing, Leadership & Ingredients of leadership, CONTROLLING; Basic control process, Requirements for effective control.

Management By Bateman
Business By Griffins.
Management By Courtland L. Bovee John V. Thill & Marian Burk
Management: A Global Perspective, 10th Edition by Heinz Weihrich & Harold Koontz.

Management: Function and Strateg, 2nd Edition By Bateman/Zethamal.

Marketing; Definition, core concept of marketing; The Selling concept, Designing the business portfolio; Planning functional strategies; The Marketing process; Developing the Market Mix; Marketing Environment MIS; Assessing Information; Marketing Research; Marketing Research Process; Model of Consumer behavior; Factors effecting Consumer behavior Consumer Buying Roles; Buyer decision Process; Business Markets Business Buyer Behavior; Measuring 7 Forecasting Demand ; Market Segment; Designing Product; Product classification; Product life cycle; New product development strategy; New Product pricing strategies; Placement, channels of distribution; Promotion strategies; global marketing.

Recommended Book
Fundamental of Marketing By Philip Kotler
Reference Books

Principles of Marketing By Stanton
Principles of Marketing, By Philip Kotler and Gray Armstrong.
Marketing, By Joel R. Evans & Bary Berman.

Contemporary Marketing By Boone & Kurtz.

Issues involved in business processing. Introduction of MS Office Tools; Main elements of MS Access, creating a database quickly with the help of Access wizards, Designing form; Questioning your database through queries; Basic concepts of E-Commerce. Latest trend in IT.
Recommended Book
E-Commerce by David Whiteley
Reference Books

Introduction to Computer by Peter Norton
Computer Today by Donald
Business Communication strategies and Skills by James M. Lahiff & John M. Penrose.
Effective Business Communication by Herta A. Murphy, Jane P. Thomas.

The basic concepts of cost accounting , Accounting the frame work for planning and control, nature and scope of cost accounting, relationship of cost department with other departments, classification of costs, the manufacturing cost accounting cycle, cost accumulation procedures, job order process, factors overhead cost control and accounting, factor to be considered in selection of overhead rate, factor overhead applied, over and under applied and variance analysis, quantitative models for materials planning and control, EOQ, reorder point, safety stock, inventory valuation, Methods, LIFO, FIFO, weighted average, labor cost, procedure for labor costing, incentive wage.

Cost and Managerial Accounting byRickets etal.
Cost Accounting by C.T.Horangran
Cost Accounting by Meigs and Meigs

Basis of human resource management (HRM), features of HRM. HRM and personnel management, management and personnel field, the personnel function, job design and analysis, human resource planning, recruitment and selection, testing interviewing, and assessments, performance appraisal and management by objectives, career development, training people and motivation, quality of working life, leadership, participative management, discipline union and management, collective bargaining, grievance and arbitration, compensation administration, health and safety, employs rights.

HRM ,Michael Armstrong
Personnel, The Management of people at work , by date S.Beach
Managing Human Resource by Cascio
HRM by H.John Dernarian
HRM by Deenzo

Importance, present value, NPV, present value and rate of return, capital market and consumption patterns, valuing long lived assets, cash flow, perpetuities and annuities, compound interest present values, PV of bonds and stocks, pay back rule, investment decision, risk, return and opportunity, capital budgeting, project evaluations, corporate financing, investment, securities, dividend policy, options, application of option pricing theory, debt financing, financial planning, cash management

Importance of strategic management; the nature of strategic management; strategic management in practice; strategy formulation; SWOT analysis; strategy implementation; strategy evolution.

Definitions of income tax; income exempt from tax; interest on securities; income from house property; assessment procedure self assessment scheme; penalties, income tax authorities; income from business or profession; depreciation, income from other sources; registration of firms; appeals; solved practical problems, Business strategy; Tax planning concepts and strategy; Sources of tax law; Guidelines for organizations and financing a business; Tax incentives and tax planning.

Operation Management, operations strategies for competitive advantages, forecasting, linear programming, designing product, service and processes, operating capacity, locating production and service facilities, layout planning, project management scheduling systems, operations scheduling inventory, material requirements planning, managing for quality, quality analysis and control.

Concept of entrepreneurship: history and theories of entrepreneurship; Characteristic of an entrepreneur. Preparation for the development of small business. It will include the establishment of business plan covering objectives, SWOT analysis, and budget planning both long and short term. Strategic planning and implementation; ways to gain competitive advantage and successful management. Advances in entrepreneurship.

Recommended Book
Business by Griffins
Reference Books
Organizational Development by Daniel Tobey & Stevent Altman